Honda News Advisory: Production of All-New 2013 Acura RDX To Begin in Ohio

The News

On Monday, March 19 Honda will host an event to mark the production launch of the all-new 2013 Acura RDX at the East Liberty Auto Plant.

Media will have the opportunity to interview their local Acura dealers, Honda’s head of sales in the United States and community leaders attending the event.

In addition, there will be opportunities to meet with the new model team, and go into the plant to see the Acura RDX in production.

Note: The East Liberty Auto Plant is undergoing significant construction to implement advanced manufacturing technologies, increase operating efficiencies and reduce environmental impact.

Time
10 a.m.
Community Reception
Media Interviews with Acura RDX New Model Team
Media plant access for interviews, to shoot b-roll

1 pm
Exclusive interviews, John Mendel, American Honda Executive VP of Sales

2:30 pm
Launch Ceremony in the East Liberty Auto Plant

Interviews:
John Mendel
Executive Vice President of Sales, American Honda Motor Co.

Acura Dealers
Columbus and Dayton areas

John Mayberry
Plant Manager, East Liberty Auto Plant

Brian Phillips
RDX New Model Leader

Government Leaders
Ohio, Logan County

Location – Off U.S. 33, northwest of Columbus in Logan County
East Liberty Auto Plant
11000 S.R. 347
East Liberty, Ohio

Contact: Ron Lietzke
Office: 937-644-6627
ron_lietzke@ham.honda.com

 
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